Category: Design

30 Seconds, No Drawing

Date: March 5, 2018 Category: Commercial, Design, Fun Comments: 0

While my new TV Spot for Urban Legends features loads of photo & video production, there is animation on almost every frame. Nonetheless, the entire piece was produced without putting pencil to paper (or stylus to tablet). This is not a rant against drawing, I LOVE DRAWING - so much in fact that 30 years of furious sketching have left my fingers creaky and aching. I give jars to my wife to open. But I can still wield a mouse and my design chops are intact, so I decided to fly without a pen on this one and see what was possible with motion collage…

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MightyPants 2014 Commercial Reel

Date: February 27, 2014 Category: Commercial, Creative, Design, Our Content Comments: 0

How often do you take the time to sit back and mack on a few commercials?  MightyPants director Tony Grillo wants to share a few 30-second slices with you, baked right here in our kitchen. You'll notice a departure from our previous reels, as we delve into more live video & graphic content. We've been fortunate enough to work with some pretty great clients over the last couple of years, and they've been trusting enough to let us wear the chef's toque.  Suffice to say nobody got burned, and we managed to feed a few million eyeballs in the process.      

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VEVO MoonMan Revealed

Date: February 13, 2014 Category: Commercial, Design, Fun Comments: 0

Perhaps you've already seen our MoonMan Spot for music video giant VEVO. It's a quick little piece that draws upon a familiar icon to bridge Vevo's viewer base across all generations of music video fans. http://vimeo.com/54798583 Although the MooMan remains anonymous in our spot, the spot was originally boarded to include a reveal of his face. Early concept art shows him as a friendly fellow in his mid 30s - perhaps an elvis fan? Who knows. I had such a fun time developing this character, I thought I'd share him with you.

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