Monthly Archives: February 2014

MightyPants 2014 Commercial Reel

How often do you take the time to sit back and mack on a few commercials?  MightyPants director Tony Grillo wants to share a few 30-second slices with you, baked right here in our kitchen. You'll notice a departure from our previous reels, as we delve into more live video & graphic content. We've been fortunate enough to work with some pretty great clients over the last couple of years, and they've been trusting enough to let us wear the chef's toque.  Suffice to say nobody got burned, and we managed to feed a few million eyeballs in the process.      

Read more

Frogs, Fish and Jellybeans

With all the crazy weather we've had, it's safe to call 2013 a pretty wet year. Adding to the moisture was a new Media Ad we helped produce for Crystal Springs and Lighthouse, featuring adorable spokes-kid Jake describing what he likes talking about while his imagination brings all of the elements to life. http://vimeo.com/81646508   The spot, titled "Great Body of Water", was another chance to mix live action with animation. Created with a modest budget, the simple-looking spot actually required some planning to properly execute. Mightypants oversaw Storyboarding, FX Supervision, Offline Edit and Animation. The talented little fellow playing Jake, while a pleasure to work with,…

Read more